Video production is the practice of creating movie by shooting images (videography), and creating combinations and discounts of parts of the video in live production and post-production (video editing). In most cases the recorded video will be recorded on the most current electronic media such as SD cards. In the past footage has been captured on video tape, hard disk, or solid state storage. Video tape capture is now obsolete and solid state storage is reserved for only that, storage. It is currently distributed digitally in formats such as the Moving Picture Experts Group format (.mpeg, .mpg, .mp4), QuickTime (.mov), Audio Video Interleave (.avi), Windows Media Video (.wmv), and DivX (.avi, .divx). It is the equal of filmmaking, but with images recorded digitally instead of on film stock.
Practically, video production is the service and art of creating content and delivering a finished movie product. This can include production of televIsion programs, television advertisements, corporate videos, event videos, wedding videos and special-interest home videos. A video production can range in size. Examples include:
- A household making home movies with a prosumer camcorder,
- a solo camera operator using a professional video camera in a single-camera setup (aka a "one-piece group"),
- a videographer using a sound person,
- a multiple-camera setup shoot at a tv studio
- a production truck requiring a television crew for an electronic field production click here (EFP) with a production company using set structure on the backlot of a more info movie studio.
Shooting styles and techniques include:
- Using a tripod to get a locked-down, stable shooter;
- hand-held for a larger frame of movement to attain more jittery camera angles or looser shots to portray natural movement
- incorporating various camera angles like the Dutch angle (see Mission Impossible), Whip pan (see the opening of Hot Fuzz) and Whip zoom (watch the Kiddo/Driver fight in Kill Bill Vol. 2);
- on a jib or crane that smoothly soars to varying heights as seen from the finale of the film Grease;
- with a Steadicam for smooth movement as the camera operator integrates moving cinematic techniques like moving through rooms, as seen in The Shining.
Video production is essentially the whole process of creating a video. Whether it's a short movie, a full-length picture, business advertising video, tv commercial, music video, or other type of film, the process may vary somewhat with the particulars, but the overall process is basically the same. The basic process can be separated into three subcategories.
These three subcategories include all aspects of video production, from the moment an idea pops into your head to the moment the movie is released to the general public. In this guide, we will attempt to supply you with the obvious definition of video production by explaining the entire process of video production.3 Chief Stages here of Video Production
This is the planning phase. There will be no recording during this process, just preparation.
- An idea is shaped
- The script is written
- The cast is chosen
- The audio and video crew members are chosen
Scene locations are chosen, the script is edited and revised if necessary, and a summary of the whole recording process is created.
There are many additional factors that have to be reviewed too. Appropriate lighting for each scene is critical. Sunlight and artificial lighting do not often mix well, so the time of day, weather conditions, and place for each scene has to be carefully chosen.
Once all of the cast and crew have been hired, and the script has been edited and approved, the actual manufacturing process can begin. Crew and cast members travel to each location, and each scene is shot until it is satisfactory. Then everyone will move to another scene. This procedure repeats until every scene in the film has been shot. After each scene has been properly taken, it is time to move on to the next stage of post-production.
Post-production covers all actions that are performed after the actual shooting of the movie was completed. Including merging each scene, syncing audio and video, editing audio and video, and adding special effects.Professional Video Production
There are many businesses that offer video production as a service. This permits companies and individuals that don't have any filmmaking experience to make marketing videos or other business-related videos to enhance their company image, and showcase their products and services.
For video production to be successful, there has to be much more behind it than only a man with a camera. The video has to be distributed and targeted correctly, or the video will only reach a small number of possible customers. A video describing a general summary of your goods and/or services is great if you have a stand-out niche, but if you have competition, your movie has to demonstrate the prospective customer why they should choose your company over your competitor's company. For this reason, you might achieve better results by creating several short videos, each targeted at a particular demographic. The movies can then be distributed through the right platforms to reach the maximum number of people who may be interested in your company's services.
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